Privacy Policy

GPM LiveMarketing
(As of 06.01.2025)

 

Overview of Data Protection

General Information

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any information that can be used to personally identify you. Detailed information on data protection can be found in our privacy policy listed below this text.

 

Data Collection on Our Website

Who is responsible for the data collection on this website?

The data processing on this website is carried out by the website operator. You can find their contact details in the imprint of this website.

How do we collect your data?

On one hand, your data is collected by you providing it to us. This may include, for example, data you enter into a contact form.

Other data is collected automatically when you visit the website by our IT systems. These are mainly technical data (e.g., internet browser, operating system, or the time of the page visit). This data is collected automatically as soon as you access our website.

Why do we use your data?

Some of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to receive, free of charge, information about the origin, recipients, and purpose of your stored personal data at any time. You also have the right to request the correction, blocking, or deletion of this data. For this and for any further questions regarding data protection, you can contact us at the address provided in the imprint at any time. You also have the right to lodge a complaint with the responsible supervisory authority.

 

Analysis Tools and Third-Party Tools

When visiting our website, your browsing behavior may be statistically evaluated. This is mainly done with cookies and so-called analysis programs. The analysis of your browsing behavior is generally anonymous; the browsing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy policy.

You can object to this analysis. We will inform you about the options for objection in this privacy policy.

 

General Information and Mandatory Information

 

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with legal data protection regulations and this privacy policy.

When you use this website, various personal data will be collected. Personal data is information that can be used to personally identify you. This privacy policy explains which data we collect and how we use it. It also explains how and for what purpose this happens.

We point out that data transmission on the internet (e.g., when communicating via email) may have security gaps. A complete protection of data from third-party access is not possible.

 

Note on the Responsible Party

The responsible party for data processing on this website is:

GPM LiveMarketing GmbH
Friedemann Grase
Jägerstrasse 67
D -10117 Berlin
Phone: +49 30 4000 48 60
Email: ed.evil-mpg@liam

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

 

Withdrawal of Your Consent to Data Processing

Many data processing operations are only possible with your express consent. You can withdraw your already given consent at any time. A simple notification by email is sufficient for this. The lawfulness of the data processing carried out until the withdrawal remains unaffected by the withdrawal.

 

Right to Lodge a Complaint with the Responsible Supervisory Authority

In the event of data protection violations, the affected person has the right to lodge a complaint with the responsible supervisory authority. The responsible supervisory authority for data protection issues is the state data protection officer of the federal state in which our company is located. A list of data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Buerger/Inhalte/Allgemein/Datenschutz/BeschwerdeBeiDatenschutzbehoereden.html.

 

Right to Data Portability

You have the right to request that data we process automatically based on your consent or in the performance of a contract be provided to you or to a third party in a structured, commonly used, and machine-readable format. If you request the direct transfer of data to another responsible party, this will only be done if technically feasible.

 

SSL or TLS Encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator. You can recognize an encrypted connection by the fact that the browser’s address bar changes from “http://” to “https://” and by the lock symbol in your browser’s address bar.

When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

 

Access, Blocking, Deletion

Within the framework of the applicable legal provisions, you have the right to request information about your stored personal data, its origin, recipients, and the purpose of data processing at any time free of charge, and, if necessary, the right to correction, blocking, or deletion of this data. For this and for further questions about personal data, you can contact us at the address given in the imprint at any time.

 

Objection to Advertising Emails

The use of contact data published as part of the imprint obligation to send unsolicited advertising and informational materials is hereby expressly rejected. The operators of the site expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam emails.

 

Data Collection on Our Website

 

Cookies

The internet pages partly use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer by your browser.

Most of the cookies we use are so-called “session cookies.” They are automatically deleted at the end of your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser on your next visit.

You can configure your browser to be notified when cookies are set and to only allow cookies in individual cases, to exclude the acceptance of cookies in certain cases or generally, and to activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Cookies that are required to carry out the electronic communication process or to provide certain functions you want (e.g., shopping cart functionality) are stored on the basis of Art. 6 Para. 1 lit. f DSGVO. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If other cookies (e.g., cookies for analyzing your surfing behavior) are stored, they are treated separately in this privacy policy.

 

Server Log Files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and browser version
• Used operating system
• Referrer URL
• Hostname of the accessing computer
• Time of the server request
• IP address

A merging of this data with other data sources is not carried out.

The basis for data processing is Art. 6 Para. 1 lit. f DSGVO, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.

 

Analysis Tools and Advertising

 

Google AdWords and Google Conversion Tracking

This website uses Google AdWords. AdWords is an online advertising program of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”).

As part of Google AdWords, we use so-called conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the internet browser stores on the user’s computer. These cookies expire after 30 days and do not serve to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.

Each Google AdWords customer receives a different cookie. The cookies cannot be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information that allows personal identification of users. If you do not wish to participate in the tracking, you can object to this use by disabling the Google conversion tracking cookie in your internet browser via user settings. You will then not be included in the conversion tracking statistics.

The storage of “conversion cookies” is based on Art. 6 Para. 1 lit. f DSGVO. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its web offering and its advertising.

More information about Google AdWords and Google Conversion Tracking can be found in Google’s privacy policy: https://www.google.de/policies/privacy/.

 

Plugins and Tools

To manage the cookies and similar technologies (tracking pixels, web beacons, etc.) used on our site and the related consents, we use the consent tool “Real Cookie Banner.” Details about how “Real Cookie Banner” works can be found at <a href=”https://devowl.io/de/rcb/datenverarbeitung/” rel=”noreferrer” target=”_blank”>https://devowl.io/de/rcb/datenverarbeitung/</a>.

The legal basis for processing personal data in this context is Article 6(1)(c) GDPR and Article 6(1)(f) GDPR. Our legitimate interest lies in managing the cookies and similar technologies used and the consents associated with them.

The provision of personal data is neither contractually required nor necessary for the conclusion of a contract. You are not obligated to provide personal data. However, if you do not provide the personal data, we cannot manage your consents.