Procter and Gamble is a global corporation that owns a range of brands. The group uses internal events to ensure the exchange of information and to expand employees’ horizons. This was the concept behind this conference, combined with an in-house expo, that we organised for the company at the Hotel The Ritz-Carlton, Berlin. Here, the marketing managers from the various countries came together to present their communication methods and strategies for the products, and to exchange success stories. It was an especially challenging task for us to prepare the right expo stands and to manage the on-site printing processes. We created almost 30 individual roll-ups as well as various banners, classic information media, brochures and the event booklet. We also organised a team building activity in the form of a graffiti workshop in an old brewery in Berlin. The gala, definitely the highlight of the event, took place in the Museum for Communication. The aim of the event, to promote exchange and communication, was a success, resulting in a well-balanced combination of information and fun for the participants.
Overview
Client: Procter & Gamble
Services: Conference & gala
Location: Hotel The Ritz-Carlton, Berlin
Participants: 80
Discover The Ritz-Carlton, Berlin
The 5-star superior Hotel The Ritz-Carlton, Berlin is a reliable partner for conferences of all kinds. The hotel is located directly on Potsdamer Platz, just a few steps away from countless shopping and entertainment options. The luxury hotel features unique rooms for conferences of any size. Procter and Gamble’s in-house expo was expertly hosted here, and was a great success thanks to excellent cooperation with the hotel staff. The high standard of service, the high-quality spacious rooms, reliability and flexibility are just some of the reasons we can always recommend the hotel to our clients.
Gala in the Museum for Communication
What better place for a unique event than this centre of exchange, conversation and encounters – in short, communication? The Museum for Communication in Berlin was perfect for our client P&G’s gala dinner: in the centre of this prestigious building lies the bright covered atrium, surrounded by galleries. It is the perfect location for receptions and presentations. In the evening, the glass dome shines like a blue crystal, creating a majestic highlight in the Berlin skyline.
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